Puma

LaMelo Ball LaFrancé Butterfly

Puma, in collaboration with eccentric NBA basketball player LaMelo Ball, presents the LaFrancé Butterfly Purple model, part of its proprietary LaFrancé line, which combines street fashion with basketball soul. These shoes are instantly eye-catching thanks to their vibrant purple color scheme and distinctive details that give them a unique touch. The upper is made of a sturdy canvas material that provides durability and resistance to everyday wear, while still allowing for a raw finish with visible stitching. The tongue features an embroidered LaFrancé logo - the stylized initials “LF”, which are the signature of the series. The real highlight of the design is the massive carved sole, decorated with black and purple graphics of butterflies, skulls and symbols taken from LaMelo's personal aesthetic. These elements not only create a cohesive visual story, but also give the shoe a unique, collectible feel. The shoe's interior is padded with a soft lining for added comfort, and the lacing system with wide, sturdy laces not only holds the foot well, but also adds an aggressive look. The whole look is complemented by the PUMA logo in a subtle, almost invisible way, making the artistic design play first fiddle.